New York · Meta Ads Management
Meta Ads for Paving Contractors in Utica, NY
Facebook and Instagram campaigns that show your driveway and parking lot work to Utica-area homeowners and property managers before they search.
Market snapshot
- Population
- 61K
- County
- Oneida County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 2
- Nearest large metro
- New York City · 177 mi
Meta Ads audiences around Utica
Audiences near Utica are small (about 105,000 within 25 miles), so campaigns use the widest ring and broad interests.
| Radius from Utica | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 0 | 61,100 |
| 10 miles | 0 | 61,100 |
| 15 miles | 1 | 93,700 |
| 25 miles | 2 | 105,000 |
Communities for before-and-after ads near Utica
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Rome, NY | 14 mi | northwest | Oneida County |
Grouped by distance from Utica for separate ad sets: 10 to 15 miles: Rome.
No other market in our directory lies within 25 miles of Utica, so its audiences don't overlap with neighboring campaigns.
Commercial audiences and timing in Utica
Property manager and HOA campaigns cover Oneida County (94K) and Madison County (11K). Utica's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. Central NY; residential demand.
How Utica compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Utica, NY | — | 105K | May–October | March |
| Syracuse, NY | 46 mi | 193K | May–October | March |
| Schenectady, NY | 68 mi | 432K | May–October | March |
| Binghamton, NY | 78 mi | 85K | May–October | March |
| Albany, NY | 81 mi | 386K | April–November | February |
| Troy, NY | 82 mi | 414K | May–October | March |
FAQ
Meta Ads in Utica: common questions
How many people can Meta Ads reach near Utica?
Counting places of 10,000+ residents: about 61,100 within 5 miles, 61,100 within 10 and 105,000 within 25 miles of Utica. Meta's estimate counts active users, so it will differ.
When should Utica contractors run sealcoating reminder ads?
During Mar–Apr, ahead of Utica's May start, so past customers book before the schedule fills.