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New York · Meta Ads Management

Meta Ads for Paving Contractors in Albany, NY

Facebook and Instagram campaigns that show your driveway and parking lot work to Albany-area homeowners and property managers before they search.

Market snapshot

Population
98K
County
Albany County
Paving season
April–November
Campaigns live by
February
10K+ places ≤25 mi
8
Nearest large metro
New York City · 135 mi

Meta Ads audiences around Albany

The 10-mile audience around Albany (about 300,000) is modest, so most campaigns use the 15 to 25 mile ring.

Audience rings around Albany
Radius from Albany10K+ placesCombined population
5 miles2203,000
10 miles6300,000
15 miles8386,000
25 miles8386,000

Communities for before-and-after ads near Albany

Communities within 15 miles of Albany
CommunityDistanceDirection from cityCounty
West Albany, NY2 minorthwestAlbany County
Roessleville, NY4 minorthwestAlbany County
Watervliet, NY6 minortheastAlbany County
Troy, NY6 minortheastRensselaer County
Latham, NY7 minorthAlbany County
Cohoes, NY9 minorthAlbany County
Rotterdam, NY14 minorthwestSchenectady County
Schenectady, NY15 minorthwestSchenectady County

Grouped by distance from Albany for separate ad sets: Inside 5 miles: West Albany and Roessleville; 5 to 10 miles: Watervliet, Troy, Latham and Cohoes; 10 to 15 miles: Rotterdam and Schenectady.

Audiences overlap with Troy (6 mi) and Schenectady (15 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.

Commercial audiences and timing in Albany

Property manager and HOA campaigns cover Albany County (251K), Schenectady County (86K), Rensselaer County (50K), Berkshire County (MA) (43K) and Saratoga County (28K). Albany's April–November season sets the calendar: Feb–Mar sends sealcoating reminders to past customers, Apr–Nov rotates project carousels, Dec–Mar retargets visitors and builds warm audiences. State capital; government and commercial.

How Albany compares with nearby markets

Albany compared with nearby markets
MarketDistancePop. ≤25 miSeasonLive by
Albany, NY—386KApril–NovemberFebruary
Troy, NY6 mi414KMay–OctoberMarch
Schenectady, NY15 mi432KMay–OctoberMarch
Springfield, MA71 mi1.0MMay–OctoberMarch
Rutland, VT77 mi16KMay–OctoberMarch
Bristol, CT79 mi1.2MApril–NovemberFebruary

Meta Ads across New York →

FAQ

Meta Ads in Albany: common questions

How many people can Meta Ads reach near Albany?

Counting places of 10,000+ residents: about 203,000 within 5 miles, 300,000 within 10 and 386,000 within 25 miles of Albany. Meta's estimate counts active users, so it will differ.

When should Albany contractors run sealcoating reminder ads?

During Feb–Mar, ahead of Albany's April start, so past customers book before the schedule fills.

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