New York · Google Ads Management
Google Ads for Paving Contractors in Troy, NY
Search campaigns for asphalt paving, sealcoating and repair contractors in Troy, built around a 30-mile starting radius and Troy's May–October season.
Market snapshot
- Population
- 50K
- County
- Rensselaer County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 9
- Nearest large metro
- Boston · 136 mi
Google Ads radius and targets for Troy
GeoNames counts 9 places of 10,000+ residents within 25 miles of Troy (about 414,000 people), a regional market. We start at 30 miles because population is spread out and 30 miles is needed to reach enough searches. That radius holds 12 such places and about 489,000 residents.
| Community | Distance | Direction from city | Population |
|---|---|---|---|
| Albany, NY | 6 mi | southwest | 98K |
| West Albany, NY | 5 mi | southwest | 94K |
| Schenectady, NY | 14 mi | northwest | 65K |
| Pittsfield, MA | 30 mi | southeast | 43K |
| Saratoga Springs, NY | 25 mi | north | 28K |
| Latham, NY | 4 mi | west | 21K |
| Rotterdam, NY | 15 mi | west | 21K |
| Amsterdam, NY | 29 mi | northwest | 18K |
| Cohoes, NY | 3 mi | north | 17K |
| North Adams, MA | 30 mi | east | 13K |
| Roessleville, NY | 6 mi | west | 11K |
| Watervliet, NY | 1 mi | west | 10K |
Just outside 30 miles: Gloversville (40 mi NW), Glens Falls (40 mi N), Queensbury (45 mi N), Greenfield (56 mi E), Kingston (58 mi S) and Northampton (60 mi SE). Add these as a separate lower-bid campaign only if crews will travel that far.
Other markets in our directory inside the radius: Albany (6 mi) and Schenectady (14 mi).
Schedule and budget in Troy
Troy runs on Eastern time, so ad schedules and call-only hours follow Eastern business hours. Troy's May–October season sets the calendar: Mar–Apr is for building campaigns and raising budgets, May–Oct runs full budgets on driveway, parking lot and repair searches, Nov–Apr drops to low budgets and retargeting. Residential terms like "driveway paving Troy" and commercial terms like "parking lot paving Troy" get separate campaigns and landing pages.
How Troy compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Troy, NY | — | 414K | May–October | March |
| Albany, NY | 6 mi | 386K | April–November | February |
| Schenectady, NY | 14 mi | 432K | May–October | March |
| Rutland, VT | 71 mi | 16K | May–October | March |
| Springfield, MA | 71 mi | 1.0M | May–October | March |
| Utica, NY | 82 mi | 105K | May–October | March |
FAQ
Google Ads in Troy: common questions
How wide should a Google Ads radius be for Troy?
Start at 30 miles. About 414,000 people live in the 9 places of 10,000+ within 25 miles of Troy; 30 miles includes 12 of them, led by Albany, West Albany and Schenectady.
When should Troy paving contractors turn on Google Ads?
By March, 6 to 8 weeks before Troy's May start, with Nov–Apr used for low budgets and retargeting.