Michigan · Google Ads Management
Google Ads for Paving Contractors in Dearborn, MI
Search campaigns for asphalt paving, sealcoating and repair contractors in Dearborn, built around a 15-mile starting radius and Dearborn's May–October season.
Market snapshot
- Population
- 95K
- County
- Wayne County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 53
- Nearest large metro
- Detroit · 7 mi
Google Ads radius and targets for Dearborn
GeoNames counts 53 places of 10,000+ residents within 25 miles of Dearborn (about 2.9 million people), a dense metro market. We start at 15 miles because so much population sits close in that a wider radius would buy clicks from drive times your crews won't want. That radius holds 34 such places and about 1.9 million residents.
| Community | Distance | Direction from city | Population |
|---|---|---|---|
| Detroit, MI | 7 mi | east | 677K |
| Warren, MI | 14 mi | northeast | 134K |
| Livonia, MI | 10 mi | west | 95K |
| Westland, MI | 11 mi | west | 82K |
| Southfield, MI | 11 mi | north | 73K |
| Taylor, MI | 7 mi | southwest | 62K |
| Royal Oak, MI | 12 mi | north | 59K |
| Dearborn Heights, MI | 5 mi | west | 56K |
| Redford, MI | 7 mi | northwest | 50K |
| Lincoln Park, MI | 5 mi | south | 37K |
| Madison Heights, MI | 12 mi | north | 30K |
| Oak Park, MI | 9 mi | north | 30K |
| Southgate, MI | 8 mi | south | 29K |
| Allen Park, MI | 5 mi | south | 27K |
Just outside 15 miles: Eastpointe (15 mi NE), Farmington Hills (15 mi NW), Birmingham (16 mi N), Canton (16 mi W), Grosse Pointe Woods (16 mi NE) and Roseville (17 mi NE). Add these as a separate lower-bid campaign only if crews will travel that far.
Other markets in our directory inside the radius: Detroit (7 mi), Livonia (10 mi) and Warren (14 mi).
Schedule and budget in Dearborn
Dearborn runs on Eastern time, so ad schedules and call-only hours follow Eastern business hours. Dearborn's May–October season sets the calendar: Mar–Apr is for building campaigns and raising budgets, May–Oct runs full budgets on driveway, parking lot and repair searches, Nov–Apr drops to low budgets and retargeting. Residential terms like "driveway paving Dearborn" and commercial terms like "parking lot paving Dearborn" get separate campaigns and landing pages.
How Dearborn compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Dearborn, MI | — | 2.9M | May–October | March |
| Detroit, MI | 7 mi | 2.9M | May–October | March |
| Livonia, MI | 10 mi | 2.9M | May–October | March |
| Warren, MI | 14 mi | 2.9M | May–October | March |
| Sterling Heights, MI | 19 mi | 2.6M | May–October | March |
| Ann Arbor, MI | 29 mi | 836K | May–October | March |
FAQ
Google Ads in Dearborn: common questions
How wide should a Google Ads radius be for Dearborn?
Start at 15 miles. About 2.9 million people live in the 53 places of 10,000+ within 25 miles of Dearborn; 15 miles includes 34 of them, led by Detroit, Warren and Livonia.
When should Dearborn paving contractors turn on Google Ads?
By March, 6 to 8 weeks before Dearborn's May start, with Nov–Apr used for low budgets and retargeting.