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Michigan · Meta Ads Management

Meta Ads for Paving Contractors in Dearborn, MI

Facebook and Instagram campaigns that show your driveway and parking lot work to Dearborn-area homeowners and property managers before they search.

Market snapshot

Population
95K
County
Wayne County
Paving season
May–October
Campaigns live by
March
10K+ places ≤25 mi
53
Nearest large metro
Detroit · 7 mi

Meta Ads audiences around Dearborn

About 1.3 million people live within 10 miles of Dearborn, enough for neighborhood campaigns that stay close to home.

Audience rings around Dearborn
Radius from Dearborn10K+ placesCombined population
5 miles3170,000
10 miles161.3 million
15 miles341.9 million
25 miles532.9 million

Communities for before-and-after ads near Dearborn

Communities within 15 miles of Dearborn
CommunityDistanceDirection from cityCounty
Melvindale, MI3 misouthWayne County
Allen Park, MI5 misouthWayne County
Lincoln Park, MI5 misouthWayne County
Dearborn Heights, MI5 miwestWayne County
Detroit, MI7 mieastWayne County
Highland Park, MI7 minortheastWayne County
Inkster, MI7 miwestWayne County
Taylor, MI7 misouthwestWayne County
Redford, MI7 minorthwestWayne County
Southgate, MI8 misouthWayne County

Grouped by distance from Dearborn for separate ad sets: Inside 5 miles: Melvindale, Allen Park and Lincoln Park; 5 to 10 miles: Dearborn Heights, Detroit, Highland Park, Inkster, Taylor and Redford and 7 more; 10 to 15 miles: Riverview, Hazel Park, Southfield, Wayne, Westland and Royal Oak and 12 more.

Audiences overlap with Detroit (7 mi), Livonia (10 mi), Warren (14 mi) and Sterling Heights (19 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.

Commercial audiences and timing in Dearborn

Property manager and HOA campaigns cover Wayne County (1.6M), Oakland County (856K), Macomb County (611K) and Washtenaw County (137K). Dearborn's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. Detroit metro; commercial and residential.

How Dearborn compares with nearby markets

Dearborn compared with nearby markets
MarketDistancePop. ≤25 miSeasonLive by
Dearborn, MI—2.9MMay–OctoberMarch
Detroit, MI7 mi2.9MMay–OctoberMarch
Livonia, MI10 mi2.9MMay–OctoberMarch
Warren, MI14 mi2.9MMay–OctoberMarch
Sterling Heights, MI19 mi2.6MMay–OctoberMarch
Ann Arbor, MI29 mi836KMay–OctoberMarch

Meta Ads across Michigan →

FAQ

Meta Ads in Dearborn: common questions

How many people can Meta Ads reach near Dearborn?

Counting places of 10,000+ residents: about 170,000 within 5 miles, 1.3 million within 10 and 2.9 million within 25 miles of Dearborn. Meta's estimate counts active users, so it will differ.

When should Dearborn contractors run sealcoating reminder ads?

During Mar–Apr, ahead of Dearborn's May start, so past customers book before the schedule fills.

Get Started

Ready to grow your paving business in Dearborn?

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