Michigan · Meta Ads Management
Meta Ads for Paving Contractors in Dearborn, MI
Facebook and Instagram campaigns that show your driveway and parking lot work to Dearborn-area homeowners and property managers before they search.
Market snapshot
- Population
- 95K
- County
- Wayne County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 53
- Nearest large metro
- Detroit · 7 mi
Meta Ads audiences around Dearborn
About 1.3 million people live within 10 miles of Dearborn, enough for neighborhood campaigns that stay close to home.
| Radius from Dearborn | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 3 | 170,000 |
| 10 miles | 16 | 1.3 million |
| 15 miles | 34 | 1.9 million |
| 25 miles | 53 | 2.9 million |
Communities for before-and-after ads near Dearborn
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Melvindale, MI | 3 mi | south | Wayne County |
| Allen Park, MI | 5 mi | south | Wayne County |
| Lincoln Park, MI | 5 mi | south | Wayne County |
| Dearborn Heights, MI | 5 mi | west | Wayne County |
| Detroit, MI | 7 mi | east | Wayne County |
| Highland Park, MI | 7 mi | northeast | Wayne County |
| Inkster, MI | 7 mi | west | Wayne County |
| Taylor, MI | 7 mi | southwest | Wayne County |
| Redford, MI | 7 mi | northwest | Wayne County |
| Southgate, MI | 8 mi | south | Wayne County |
Grouped by distance from Dearborn for separate ad sets: Inside 5 miles: Melvindale, Allen Park and Lincoln Park; 5 to 10 miles: Dearborn Heights, Detroit, Highland Park, Inkster, Taylor and Redford and 7 more; 10 to 15 miles: Riverview, Hazel Park, Southfield, Wayne, Westland and Royal Oak and 12 more.
Audiences overlap with Detroit (7 mi), Livonia (10 mi), Warren (14 mi) and Sterling Heights (19 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Dearborn
Property manager and HOA campaigns cover Wayne County (1.6M), Oakland County (856K), Macomb County (611K) and Washtenaw County (137K). Dearborn's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. Detroit metro; commercial and residential.
How Dearborn compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Dearborn, MI | — | 2.9M | May–October | March |
| Detroit, MI | 7 mi | 2.9M | May–October | March |
| Livonia, MI | 10 mi | 2.9M | May–October | March |
| Warren, MI | 14 mi | 2.9M | May–October | March |
| Sterling Heights, MI | 19 mi | 2.6M | May–October | March |
| Ann Arbor, MI | 29 mi | 836K | May–October | March |
FAQ
Meta Ads in Dearborn: common questions
How many people can Meta Ads reach near Dearborn?
Counting places of 10,000+ residents: about 170,000 within 5 miles, 1.3 million within 10 and 2.9 million within 25 miles of Dearborn. Meta's estimate counts active users, so it will differ.
When should Dearborn contractors run sealcoating reminder ads?
During Mar–Apr, ahead of Dearborn's May start, so past customers book before the schedule fills.
