Washington · Meta Ads Management
Meta Ads for Paving Contractors in Pasco, WA
Facebook and Instagram campaigns that show your driveway and parking lot work to Pasco-area homeowners and property managers before they search.
Market snapshot
- Population
- 69K
- County
- Franklin County
- Paving season
- April–November
- Campaigns live by
- February
- 10K+ places ≤25 mi
- 3
- Nearest large metro
- Portland · 179 mi
Meta Ads audiences around Pasco
Audiences near Pasco are small (about 216,000 within 25 miles), so campaigns use the widest ring and broad interests.
| Radius from Pasco | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 1 | 148,000 |
| 10 miles | 2 | 203,000 |
| 15 miles | 3 | 216,000 |
| 25 miles | 3 | 216,000 |
Communities for before-and-after ads near Pasco
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Kennewick, WA | 3 mi | southwest | Benton County |
| Richland, WA | 9 mi | west | Benton County |
| West Richland, WA | 13 mi | west | Benton County |
Grouped by distance from Pasco for separate ad sets: Inside 5 miles: Kennewick; 5 to 10 miles: Richland; 10 to 15 miles: West Richland.
Audiences overlap with Kennewick (3 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Pasco
Property manager and HOA campaigns cover Benton County (147K), Franklin County (69K) and Umatilla County (OR) (17K). Pasco's April–November season sets the calendar: Feb–Mar sends sealcoating reminders to past customers, Apr–Nov rotates project carousels, Dec–Mar retargets visitors and builds warm audiences. Tri-Cities; agricultural and residential.
How Pasco compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Pasco, WA | — | 216K | April–November | February |
| Kennewick, WA | 3 mi | 216K | April–November | February |
| Yakima, WA | 71 mi | 106K | April–November | February |
| Spokane, WA | 126 mi | 350K | May–October | March |
| Spokane Valley, WA | 132 mi | 413K | May–October | March |
| Coeur d'Alene, ID | 148 mi | 189K | May–October | March |
FAQ
Meta Ads in Pasco: common questions
How many people can Meta Ads reach near Pasco?
Counting places of 10,000+ residents: about 148,000 within 5 miles, 203,000 within 10 and 216,000 within 25 miles of Pasco. Meta's estimate counts active users, so it will differ.
When should Pasco contractors run sealcoating reminder ads?
During Feb–Mar, ahead of Pasco's April start, so past customers book before the schedule fills.