Washington · 14 markets
Marketing for Asphalt Contractors in Washington
Seasonal Google Ads, Meta Ads, SEO and AI search campaigns for paving, sealcoating and pavement repair contractors in 14 Washington markets.
Seasonal Planning
Washington paving seasons
Paving seasons across our 14 Washington markets range from April–November (3 cities) and May–October (11 cities).
Climates in these markets: marine west coast, cold-winter and semi-arid. Together the 14 cities have a GeoNames population of about 2.3 million; the largest are Seattle (684K), Spokane (213K) and Tacoma (208K). We time campaign launches to each city's season, going live 6 to 8 weeks before the season starts in seasonal markets and pacing budgets year-round where the weather allows.
April–November season (3 cities)
Campaigns live by February; off-season Dec–Mar.
May–October season (11 cities)
Campaigns live by March; off-season Nov–Apr.
- Seattle, WAPop. 684K · 60 places ≤25 miRain limits the dry paving window.
- Spokane, WAPop. 213K · 3 places ≤25 miInland cold-winter season.
- Tacoma, WAPop. 208K · 40 places ≤25 miPort and commercial paving demand.
- Vancouver, WAPop. 173K · 32 places ≤25 miPortland metro; residential and commercial.
- Bellevue, WAPop. 140K · 59 places ≤25 miTech hub; high-value commercial and residential.
- Kent, WAPop. 127K · 52 places ≤25 miIndustrial hub; warehouse paving.
- Everett, WAPop. 108K · 31 places ≤25 miAerospace hub; commercial paving.
- Renton, WAPop. 100K · 60 places ≤25 miSeattle metro; commercial and residential.
- Federal Way, WAPop. 95K · 46 places ≤25 miSeattle metro; residential demand.
- Spokane Valley, WAPop. 95K · 5 places ≤25 miSpokane metro; residential demand.
- Bellingham, WAPop. 85K · 5 places ≤25 miNorthern WA; residential demand.
