Virginia · Meta Ads Management
Meta Ads for Paving Contractors in Portsmouth, VA
Facebook and Instagram campaigns that show your driveway and parking lot work to Portsmouth-area homeowners and property managers before they search.
Market snapshot
- Population
- 96K
- County
- City of Portsmouth
- Paving season
- Year-round
- Campaigns
- Year-round
- 10K+ places ≤25 mi
- 10
- Nearest large metro
- Washington, D.C. · 148 mi
Meta Ads audiences around Portsmouth
About 677,000 people live within 10 miles of Portsmouth, enough for neighborhood campaigns that stay close to home.
| Radius from Portsmouth | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 3 | 677,000 |
| 10 miles | 3 | 677,000 |
| 15 miles | 5 | 962,000 |
| 25 miles | 10 | 1.8 million |
Communities for before-and-after ads near Portsmouth
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Norfolk, VA | 1 mi | northeast | City of Norfolk |
| Chesapeake, VA | 2 mi | southeast | City of Chesapeake |
| Portsmouth Heights, VA | 4 mi | west | City of Portsmouth |
| Hampton, VA | 14 mi | north | City of Hampton |
| East Hampton, VA | 14 mi | north | City of Hampton |
Grouped by distance from Portsmouth for separate ad sets: Inside 5 miles: Norfolk, Chesapeake and Portsmouth Heights; 10 to 15 miles: Hampton and East Hampton.
Audiences overlap with Norfolk (1 mi), Chesapeake (2 mi), Hampton (14 mi), Suffolk (18 mi) and Virginia Beach (18 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Portsmouth
Property manager and HOA campaigns cover City of Virginia Beach (453K), City of Hampton (284K), City of Norfolk (246K), City of Chesapeake (235K) and City of Portsmouth (195K). Portsmouth's season is year-round: creative rotates all year with retargeting in slower months. Naval base; commercial and residential.
How Portsmouth compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Portsmouth, VA | — | 1.8M | Year-round | Year-round |
| Norfolk, VA | 1 mi | 1.8M | Year-round | Year-round |
| Chesapeake, VA | 2 mi | 1.8M | Year-round | Year-round |
| Hampton, VA | 14 mi | 1.7M | Year-round | Year-round |
| Suffolk, VA | 18 mi | 982K | Year-round | Year-round |
| Virginia Beach, VA | 18 mi | 1.4M | Year-round | Year-round |
FAQ
Meta Ads in Portsmouth: common questions
How many people can Meta Ads reach near Portsmouth?
Counting places of 10,000+ residents: about 677,000 within 5 miles, 677,000 within 10 and 1.8 million within 25 miles of Portsmouth. Meta's estimate counts active users, so it will differ.
When should Portsmouth contractors run sealcoating reminder ads?
Portsmouth's season is year-round, so reminders follow each customer's last service date.