New York · Meta Ads Management
Meta Ads for Paving Contractors in Buffalo, NY
Facebook and Instagram campaigns that show your driveway and parking lot work to Buffalo-area homeowners and property managers before they search.
Market snapshot
- Population
- 258K
- County
- Erie County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 13
- Nearest large metro
- Detroit · 215 mi
Meta Ads audiences around Buffalo
About 579,000 people live within 10 miles of Buffalo, enough for neighborhood campaigns that stay close to home.
| Radius from Buffalo | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 1 | 303,000 |
| 10 miles | 8 | 579,000 |
| 15 miles | 11 | 640,000 |
| 25 miles | 13 | 710,000 |
Communities for before-and-after ads near Buffalo
| Community | Distance | Direction from city | County |
|---|---|---|---|
| West Seneca, NY | 5 mi | southeast | Erie County |
| Lackawanna, NY | 5 mi | southeast | Erie County |
| Kenmore, NY | 6 mi | north | Erie County |
| Cheektowaga, NY | 6 mi | east | Erie County |
| Eggertsville, NY | 7 mi | northeast | Erie County |
| Amherst, NY | 7 mi | northeast | Erie County |
| Tonawanda, NY | 9 mi | north | Erie County |
| Depew, NY | 9 mi | east | Erie County |
| North Tonawanda, NY | 11 mi | north | Niagara County |
| Lancaster, NY | 11 mi | east | Erie County |
Grouped by distance from Buffalo for separate ad sets: Inside 5 miles: West Seneca; 5 to 10 miles: Lackawanna, Kenmore, Cheektowaga, Eggertsville, Amherst and Tonawanda and 1 more; 10 to 15 miles: North Tonawanda, Lancaster and Grand Island.
Audiences overlap with Niagara Falls (17 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Buffalo
Property manager and HOA campaigns cover Erie County (610K) and Niagara County (100K). Buffalo's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. Very short season; lake-effect snow.
How Buffalo compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Buffalo, NY | — | 710K | May–October | March |
| Niagara Falls, NY | 17 mi | 710K | May–October | March |
| Rochester, NY | 66 mi | 328K | May–October | March |
| Erie, PA | 81 mi | 99K | May–October | March |
| Syracuse, NY | 139 mi | 193K | May–October | March |
| Youngstown, OH | 153 mi | 263K | May–October | March |
FAQ
Meta Ads in Buffalo: common questions
How many people can Meta Ads reach near Buffalo?
Counting places of 10,000+ residents: about 303,000 within 5 miles, 579,000 within 10 and 710,000 within 25 miles of Buffalo. Meta's estimate counts active users, so it will differ.
When should Buffalo contractors run sealcoating reminder ads?
During Mar–Apr, ahead of Buffalo's May start, so past customers book before the schedule fills.