Missouri · Meta Ads Management
Meta Ads for Paving Contractors in St. Louis, MO
Facebook and Instagram campaigns that show your driveway and parking lot work to St. Louis-area homeowners and property managers before they search.
Market snapshot
- Population
- 316K
- County
- City of Saint Louis
- Paving season
- April–November
- Campaigns live by
- February
- 10K+ places ≤25 mi
- 47
- Nearest large metro
- Indianapolis · 230 mi
Meta Ads audiences around St. Louis
About 544,000 people live within 10 miles of St. Louis, enough for neighborhood campaigns that stay close to home.
| Radius from St. Louis | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 2 | 357,000 |
| 10 miles | 11 | 544,000 |
| 15 miles | 30 | 968,000 |
| 25 miles | 47 | 1.4 million |
Communities for before-and-after ads near St. Louis
| Community | Distance | Direction from city | County |
|---|---|---|---|
| East Saint Louis, IL | 3 mi | east | Saint Clair County |
| Cahokia, IL | 4 mi | south | Saint Clair County |
| Granite City, IL | 6 mi | northeast | Madison County |
| University City, MO | 6 mi | west | Saint Louis County |
| Clayton, MO | 7 mi | west | Saint Louis County |
| Jennings, MO | 7 mi | northwest | Saint Louis County |
| Lemay, MO | 8 mi | southwest | Saint Louis County |
| Bellefontaine Neighbors, MO | 8 mi | north | Saint Louis County |
| Webster Groves, MO | 9 mi | west | Saint Louis County |
| Affton, MO | 9 mi | southwest | Saint Louis County |
Grouped by distance from St. Louis for separate ad sets: Inside 5 miles: East Saint Louis and Cahokia; 5 to 10 miles: Granite City, University City, Clayton, Jennings, Lemay and Bellefontaine Neighbors and 3 more; 10 to 15 miles: Overland, Mehlville, Crestwood, Spanish Lake, Concord and Fairview Heights and 13 more.
Audiences overlap with St. Charles (19 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in St. Louis
Property manager and HOA campaigns cover Saint Louis County (636K), City of Saint Louis (316K), Saint Charles County (203K), Madison County (IL) (186K) and Saint Clair County (IL) (156K). St. Louis's April–November season sets the calendar: Feb–Mar sends sealcoating reminders to past customers, Apr–Nov rotates project carousels, Dec–Mar retargets visitors and builds warm audiences. Major metro; commercial and residential.
How St. Louis compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| St. Louis, MO | — | 1.4M | April–November | February |
| St. Charles, MO | 19 mi | 1.4M | April–November | February |
| O'Fallon, MO | 30 mi | 780K | April–November | February |
| Springfield, IL | 86 mi | 129K | April–November | February |
| Columbia, MO | 117 mi | 132K | April–November | February |
| Bloomington, IL | 143 mi | 133K | April–November | February |
FAQ
Meta Ads in St. Louis: common questions
How many people can Meta Ads reach near St. Louis?
Counting places of 10,000+ residents: about 357,000 within 5 miles, 544,000 within 10 and 1.4 million within 25 miles of St. Louis. Meta's estimate counts active users, so it will differ.
When should St. Louis contractors run sealcoating reminder ads?
During Feb–Mar, ahead of St. Louis's April start, so past customers book before the schedule fills.