Massachusetts · Meta Ads Management
Meta Ads for Paving Contractors in Cambridge, MA
Facebook and Instagram campaigns that show your driveway and parking lot work to Cambridge-area homeowners and property managers before they search.
Market snapshot
- Population
- 110K
- County
- Middlesex County
- Paving season
- April–November
- Campaigns live by
- February
- 10K+ places ≤25 mi
- 85
- Nearest large metro
- Boston · 3 mi
Meta Ads audiences around Cambridge
About 1.8 million people live within 10 miles of Cambridge, enough for neighborhood campaigns that stay close to home.
| Radius from Cambridge | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 11 | 1.3 million |
| 10 miles | 26 | 1.8 million |
| 15 miles | 47 | 2.5 million |
| 25 miles | 85 | 3.6 million |
Communities for before-and-after ads near Cambridge
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Somerville, MA | 1 mi | north | Middlesex County |
| Boston, MA | 3 mi | southeast | Suffolk County |
| Medford, MA | 3 mi | north | Middlesex County |
| Brookline, MA | 3 mi | south | Norfolk County |
| Everett, MA | 4 mi | northeast | Middlesex County |
| Arlington, MA | 4 mi | northwest | Middlesex County |
| Chelsea, MA | 4 mi | east | Suffolk County |
| Watertown, MA | 4 mi | west | Middlesex County |
| Malden, MA | 4 mi | northeast | Middlesex County |
| Belmont, MA | 4 mi | west | Middlesex County |
Grouped by distance from Cambridge for separate ad sets: Inside 5 miles: Somerville, Boston, Medford, Brookline, Everett and Arlington and 5 more; 5 to 10 miles: Revere, Winchester, Newton, Melrose, Winthrop and Waltham and 9 more; 10 to 15 miles: Burlington, Weston, Lynn, Reading, Wellesley and Hull and 15 more.
Audiences overlap with Boston (3 mi), Quincy (10 mi), Lynn (10 mi), Brockton (21 mi) and Lowell (21 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Cambridge
Property manager and HOA campaigns cover Middlesex County (1.5M), Suffolk County (815K), Essex County (666K), Norfolk County (552K) and Plymouth County (196K). Cambridge's April–November season sets the calendar: Feb–Mar sends sealcoating reminders to past customers, Apr–Nov rotates project carousels, Dec–Mar retargets visitors and builds warm audiences. University and tech hub; commercial.
How Cambridge compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Cambridge, MA | — | 3.6M | April–November | February |
| Boston, MA | 3 mi | 3.5M | April–November | February |
| Quincy, MA | 10 mi | 3.3M | April–November | February |
| Lynn, MA | 10 mi | 3.3M | May–October | March |
| Brockton, MA | 21 mi | 2.7M | May–October | March |
| Lowell, MA | 21 mi | 3.3M | May–October | March |
FAQ
Meta Ads in Cambridge: common questions
How many people can Meta Ads reach near Cambridge?
Counting places of 10,000+ residents: about 1.3 million within 5 miles, 1.8 million within 10 and 3.6 million within 25 miles of Cambridge. Meta's estimate counts active users, so it will differ.
When should Cambridge contractors run sealcoating reminder ads?
During Feb–Mar, ahead of Cambridge's April start, so past customers book before the schedule fills.