Kansas · Google Ads Management
Google Ads for Paving Contractors in Lawrence, KS
Search campaigns for asphalt paving, sealcoating and repair contractors in Lawrence, built around a 30-mile starting radius and Lawrence's May–October season.
Market snapshot
- Population
- 94K
- County
- Douglas County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 4
- Nearest large metro
- Oklahoma City · 273 mi
Google Ads radius and targets for Lawrence
GeoNames counts 4 places of 10,000+ residents within 25 miles of Lawrence (about 389,000 people), a regional market. We start at 30 miles because population is spread out and 30 miles is needed to reach enough searches. That radius holds 9 such places and about 565,000 residents.
| Community | Distance | Direction from city | Population |
|---|---|---|---|
| Olathe, KS | 23 mi | east | 134K |
| Topeka, KS | 24 mi | west | 127K |
| Shawnee, KS | 28 mi | east | 65K |
| Lenexa, KS | 27 mi | east | 52K |
| Leavenworth, KS | 29 mi | northeast | 36K |
| Gardner, KS | 20 mi | southeast | 21K |
| Ottawa, KS | 25 mi | south | 12K |
| Lansing, KS | 26 mi | northeast | 12K |
| Merriam, KS | 29 mi | east | 11K |
Just outside 30 miles: Overland Park (30 mi E), Prairie Village (32 mi E), Leawood (33 mi E), Kansas City (34 mi E), Kansas City (36 mi E) and Grandview (38 mi E). Add these as a separate lower-bid campaign only if crews will travel that far.
Other markets in our directory inside the radius: Olathe (23 mi) and Topeka (24 mi).
Schedule and budget in Lawrence
Lawrence runs on Central time, so ad schedules and call-only hours follow Central business hours. Lawrence's May–October season sets the calendar: Mar–Apr is for building campaigns and raising budgets, May–Oct runs full budgets on driveway, parking lot and repair searches, Nov–Apr drops to low budgets and retargeting. Residential terms like "driveway paving Lawrence" and commercial terms like "parking lot paving Lawrence" get separate campaigns and landing pages.
How Lawrence compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Lawrence, KS | — | 389K | May–October | March |
| Olathe, KS | 23 mi | 1.4M | May–October | March |
| Topeka, KS | 24 mi | 221K | April–November | February |
| Overland Park, KS | 30 mi | 1.7M | May–October | March |
| Kansas City, KS | 34 mi | 1.7M | May–October | March |
| Kansas City, MO | 36 mi | 1.7M | April–November | February |
FAQ
Google Ads in Lawrence: common questions
How wide should a Google Ads radius be for Lawrence?
Start at 30 miles. About 389,000 people live in the 4 places of 10,000+ within 25 miles of Lawrence; 30 miles includes 9 of them, led by Olathe, Topeka and Shawnee.
When should Lawrence paving contractors turn on Google Ads?
By March, 6 to 8 weeks before Lawrence's May start, with Nov–Apr used for low budgets and retargeting.