Wisconsin · Meta Ads Management
Meta Ads for Paving Contractors in Racine, WI
Facebook and Instagram campaigns that show your driveway and parking lot work to Racine-area homeowners and property managers before they search.
Market snapshot
- Population
- 78K
- County
- Racine County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 18
- Nearest large metro
- Milwaukee · 23 mi
Meta Ads audiences around Racine
The 10-mile audience around Racine (about 229,000) is modest, so most campaigns use the 15 to 25 mile ring.
| Radius from Racine | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 1 | 104,000 |
| 10 miles | 3 | 229,000 |
| 15 miles | 6 | 306,000 |
| 25 miles | 18 | 1.2 million |
Communities for before-and-after ads near Racine
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Mount Pleasant, WI | 4 mi | southwest | Racine County |
| Caledonia, WI | 9 mi | northwest | Racine County |
| Kenosha, WI | 10 mi | south | Kenosha County |
| Oak Creek, WI | 12 mi | north | Milwaukee County |
| South Milwaukee, WI | 13 mi | north | Milwaukee County |
| Pleasant Prairie, WI | 14 mi | southwest | Kenosha County |
Grouped by distance from Racine for separate ad sets: Inside 5 miles: Mount Pleasant; 5 to 10 miles: Caledonia and Kenosha; 10 to 15 miles: Oak Creek, South Milwaukee and Pleasant Prairie.
Audiences overlap with Kenosha (10 mi) and Milwaukee (23 mi); contractors covering both should run one campaign with a shared radius rather than two competing ones.
Commercial audiences and timing in Racine
Property manager and HOA campaigns cover Milwaukee County (911K), Lake County (IL) (275K), Racine County (139K), Kenosha County (132K) and Waukesha County (103K). Racine's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. Lake Michigan; residential and commercial.
How Racine compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Racine, WI | — | 1.2M | May–October | March |
| Kenosha, WI | 10 mi | 739K | May–October | March |
| Milwaukee, WI | 23 mi | 1.4M | May–October | March |
| Waukegan, IL | 25 mi | 1.4M | May–October | March |
| Waukesha, WI | 30 mi | 1.3M | May–October | March |
| Elgin, IL | 54 mi | 2.6M | May–October | March |
FAQ
Meta Ads in Racine: common questions
How many people can Meta Ads reach near Racine?
Counting places of 10,000+ residents: about 104,000 within 5 miles, 229,000 within 10 and 1.2 million within 25 miles of Racine. Meta's estimate counts active users, so it will differ.
When should Racine contractors run sealcoating reminder ads?
During Mar–Apr, ahead of Racine's May start, so past customers book before the schedule fills.