Oregon · Meta Ads Management
Meta Ads for Paving Contractors in Salem, OR
Facebook and Instagram campaigns that show your driveway and parking lot work to Salem-area homeowners and property managers before they search.
Market snapshot
- Population
- 165K
- County
- Marion County
- Paving season
- May–October
- Campaigns live by
- March
- 10K+ places ≤25 mi
- 9
- Nearest large metro
- Portland · 44 mi
Meta Ads audiences around Salem
The 10-mile audience around Salem (about 238,000) is modest, so most campaigns use the 15 to 25 mile ring.
| Radius from Salem | 10K+ places | Combined population |
|---|---|---|
| 5 miles | 3 | 238,000 |
| 10 miles | 3 | 238,000 |
| 15 miles | 5 | 264,000 |
| 25 miles | 9 | 398,000 |
Communities for before-and-after ads near Salem
| Community | Distance | Direction from city | County |
|---|---|---|---|
| Four Corners, OR | 3 mi | east | Marion County |
| Keizer, OR | 3 mi | north | Marion County |
| Hayesville, OR | 4 mi | northeast | Marion County |
| Monmouth, OR | 12 mi | southwest | Polk County |
| Dallas, OR | 14 mi | west | Polk County |
Grouped by distance from Salem for separate ad sets: Inside 5 miles: Four Corners, Keizer and Hayesville; 10 to 15 miles: Monmouth and Dallas.
No other market in our directory lies within 25 miles of Salem, so its audiences don't overlap with neighboring campaigns.
Commercial audiences and timing in Salem
Property manager and HOA campaigns cover Marion County (264K), Linn County (68K), Yamhill County (57K), Benton County (56K) and Clackamas County (40K). Salem's May–October season sets the calendar: Mar–Apr sends sealcoating reminders to past customers, May–Oct rotates project carousels, Nov–Apr retargets visitors and builds warm audiences. State capital; residential and commercial.
How Salem compares with nearby markets
| Market | Distance | Pop. ≤25 mi | Season | Live by |
|---|---|---|---|---|
| Salem, OR | — | 398K | May–October | March |
| Corvallis, OR | 28 mi | 150K | May–October | March |
| Beaverton, OR | 39 mi | 1.8M | May–October | March |
| Hillsboro, OR | 40 mi | 1.6M | May–October | March |
| Portland, OR | 44 mi | 1.8M | May–October | March |
| Gresham, OR | 48 mi | 1.6M | May–October | March |
FAQ
Meta Ads in Salem: common questions
How many people can Meta Ads reach near Salem?
Counting places of 10,000+ residents: about 238,000 within 5 miles, 238,000 within 10 and 398,000 within 25 miles of Salem. Meta's estimate counts active users, so it will differ.
When should Salem contractors run sealcoating reminder ads?
During Mar–Apr, ahead of Salem's May start, so past customers book before the schedule fills.