Ohio · 12 markets
Marketing for Asphalt Contractors in Ohio
Seasonal Google Ads, Meta Ads, SEO and AI search campaigns for paving, sealcoating and pavement repair contractors in 12 Ohio markets.
Seasonal Planning
Ohio paving seasons
Paving seasons across our 12 Ohio markets range from April–November (4 cities) and May–October (8 cities).
Climates in these markets: cold-winter. Together the 12 cities have a GeoNames population of about 2.6 million; the largest are Columbus (850K), Cleveland (388K) and Cincinnati (297K). We time campaign launches to each city's season, going live 6 to 8 weeks before the season starts in seasonal markets and pacing budgets year-round where the weather allows.
April–November season (4 cities)
Campaigns live by February; off-season Dec–Mar.
- Cincinnati, OHPop. 297K · 29 places ≤25 miLonger shoulder seasons than northern Ohio.
- Dayton, OHPop. 141K · 22 places ≤25 miAerospace hub; commercial and residential.
- Hamilton, OHPop. 62K · 30 places ≤25 miCincinnati area; residential demand.
- Springfield, OHPop. 60K · 11 places ≤25 miCentral OH; residential and commercial.
May–October season (8 cities)
Campaigns live by March; off-season Nov–Apr.
- Columbus, OHPop. 850K · 16 places ≤25 miShort paving season; front-load campaigns by March.
- Cleveland, OHPop. 388K · 53 places ≤25 miLake-effect weather shortens the window; capture post-winter repair demand.
- Toledo, OHPop. 280K · 6 places ≤25 miNorthwestern OH; short season; industrial.
- Akron, OHPop. 198K · 36 places ≤25 miIndustrial city; residential and commercial.
- Parma, OHPop. 80K · 59 places ≤25 miCleveland suburb; residential demand.
- Canton, OHPop. 72K · 15 places ≤25 miIndustrial city; residential and commercial.
- Youngstown, OHPop. 65K · 9 places ≤25 miNortheastern OH; industrial; repair demand.
- Lorain, OHPop. 64K · 24 places ≤25 miLake Erie city; residential and commercial.