Maine · 5 markets
Marketing for Asphalt Contractors in Maine
Seasonal Google Ads, Meta Ads, SEO and AI search campaigns for paving, sealcoating and pavement repair contractors in 5 Maine markets.
Seasonal Planning
Maine paving seasons
Paving seasons across our 5 Maine markets range from May–October (4 cities) and June–October (1 city).
Climates in these markets: cold-winter. Together the 5 cities have a GeoNames population of about 184,000; the largest are Portland (67K), Lewiston (36K) and Bangor (32K). We time campaign launches to each city's season, going live 6 to 8 weeks before the season starts in seasonal markets and pacing budgets year-round where the weather allows.
May–October season (4 cities)
Campaigns live by March; off-season Nov–Apr.
- Portland, MEPop. 67K · 7 places ≤25 miCoastal city; short season; high-value market.
- Lewiston, MEPop. 36K · 2 places ≤25 miIndustrial city; residential and commercial.
- South Portland, MEPop. 26K · 7 places ≤25 miCommercial hub; commercial and residential.
- Auburn, MEPop. 23K · 2 places ≤25 miIndustrial city; residential market.
June–October season (1 city)
Campaigns live by April; off-season Nov–May.