Iowa · 8 markets
Marketing for Asphalt Contractors in Iowa
Seasonal Google Ads, Meta Ads, SEO and AI search campaigns for paving, sealcoating and pavement repair contractors in 8 Iowa markets.
Seasonal Planning
Iowa paving seasons
Paving seasons across our 8 Iowa markets range from April–November (2 cities) and May–October (6 cities).
Climates in these markets: cold-winter. Together the 8 cities have a GeoNames population of about 798,000; the largest are Des Moines (210K), Cedar Rapids (130K) and Davenport (103K). We time campaign launches to each city's season, going live 6 to 8 weeks before the season starts in seasonal markets and pacing budgets year-round where the weather allows.
April–November season (2 cities)
Campaigns live by February; off-season Dec–Mar.
May–October season (6 cities)
Campaigns live by March; off-season Nov–Apr.
- Cedar Rapids, IAPop. 130K · 4 places ≤25 miIndustrial city; commercial paving.
- Davenport, IAPop. 103K · 4 places ≤25 miQuad Cities; river market; commercial.
- Sioux City, IAPop. 83K · 1 places ≤25 miWestern IA; agricultural and residential.
- Iowa City, IAPop. 74K · 3 places ≤25 miUniversity town; residential demand.
- Waterloo, IAPop. 68K · 2 places ≤25 miIndustrial city; commercial paving.
- Ames, IAPop. 65K · 2 places ≤25 miUniversity town; residential demand.